What is an A/B test?

If you’ve never heard of an A/B test before, the concept is simple: 50% of your shopper traffic will be able to see and engage with the ShoeSize.Me Size Advisor (B-Side) and 50% will not see our Size Advisor, but will only see your current Size Guide Help such as a size table or sizing suggestions (A-Side).

 

The test will then compare the behavioural outcomes of those who click and engage with your default size help and those who engage with the ShoeSize.Me Size Advisor

 

Need help? Contact us at support@shoesize.me